Communication and Marketing Services

In today’s fast-paced and dynamic business environment, effective communication and marketing are critical to the success of any organization. Whether it is promoting products or services, managing public relations, changing behaviors or building brand reputation, communication and marketing are essential to creating value for customers and stakeholders.

In light of this, Hyper Consulting Group (HCG) helps clients achieve their purpose driven mission and goals through designing and developing fit for purpose communication and marketing strategies and interventions. We typically provide a range of services, including market research, branding, advertising, public relations, SBCC, and digital marketing, among others. 

With the rise of digital technologies and social media, the communication and marketing landscape has evolved significantly in recent years, therefore Hyper Consulting Group helps clients to keep pace with the latest trends and strategies to remain competitive. Hyper Consulting Group also helps organizations navigate this ever-changing landscape and develop strategies and plans that are tailored to their unique needs and environment.

Overall, Hyper Consulting Group (HCG) provides clients with the expertise and insights to design and develop communication interventions that align with their target audiences, build brand awareness, and drive growth and revenue. With a focus on delivering measurable results, we further help our clients achieve their goals and position themselves for long-term success and impact at scale. In summary, we offer the following services;

• Social and Behaviour Change Communication

At HCG, we believe that social and behavior change communication (SBCC) has become an essential tool for organizations looking to bring about positive social and behavioral changes in individuals and communities. In light of this, we help our clients to develop a tailored approach that meets or addresses their concerns or aspirations. We design and develop evidence-based strategies and participatory approaches that engage and empower individuals and communities to adopt and sustain positive social and behavioral changes. Our SBCC services cover a wide range of areas, including health, education, gender, environment, and more.

• Public and Media Relations Services

In today’s fast-paced and ever-changing media landscape, it’s critical for organizations/companies to have effective public and media relations strategies to build and maintain their brand reputation, communicate key messages, and engage with their target audiences. In light of this, Hyper Consulting Group helps clients to develop a tailored approaches that meet their unique communication needs and aspirations using a wide range of areas, including media outreach, stakeholder engagement, crisis communication, and reputation management.

• Branding & Corporate Identity

Our branding and corporate identity services cover a wide range of areas, including brand strategy development, brand positioning, visual identity design, brand messaging, and brand architecture. We use various research methods, including market research and competitor analysis, to gain insights into our clients’ target audience and competition, and create a unique and compelling brand that stands out in the market. Our approach is grounded in creativity and innovation, which helps us create a brand and corporate identity that is distinctive, memorable, and resonates with our clients’ target audience.

• Production of marketing collaterals

Our marketing collateral production services cover a wide range of materials, including brochures, flyers, posters, product sheets, whitepapers, case studies, and more. We use various design tools and software, including Adobe Creative Suite, to create visually appealing and engaging marketing collateral that resonates with our clients’ target audience. We also provide production and delivery support to help our clients produce high-quality marketing collateral at scale and distribute them effectively across various channels and platforms.

• Digital Strategies

At HCG, we believe that a digital strategy is a critical component of any forward looking company or organization. As more and more people use digital channels to connect, consume content, and make purchases, companies must develop a strong digital strategy to meet their customers where they are. In light of this, Hyper Consulting Group helps clients to align their business goals with digital capabilities and resources, creating a comprehensive strategies and plans that encompasses all aspects of the organization’s or company’s digital presence including the website, and continually monitoring and optimizing digital activities to ensure maximum return on investment.

• Sales & Marketing strategy

We help our clients to develop multi-channel marketing strategies and approaches that leverage a variety of tactics, including advertising, social media, content marketing, email marketing, and more. Additionally, we help our clients to build strong relationships with customers, generate leads and sales, and establish themselves as industry leaders.