We design and implement statistically valid surveys to measure trends, behaviours, and outcomes across populations. Through sampling, survey design, and analytical techniques, we provide reliable data that supports benchmarking, impact assessment, and evidence-based decision-making, giving institutions confidence in actionable insights.
Our survey process begins with strategic research design, including the development of clear research questions, indicators, and hypotheses aligned with programme objectives and decision-making needs. We apply appropriate sampling strategies—such as random, stratified, cluster, or multi-stage sampling—to ensure population coverage and minimize bias, even in complex or hard-to-reach contexts.
We develop high-quality survey instruments using tested measurement scales and context-sensitive question design to reduce error, improve response accuracy, and capture both behavioural and outcome-level data. Surveys are administered using mixed modes, including digital data collection platforms, mobile devices, and face-to-face methods, supported by strong field protocols and quality assurance mechanisms.